Our Story Since 1988
Once upon a time...
Absolute Essential was founded in 1988 by Natural Health Practitioner, Dr Bo Hendgen D.O. N.D. A.M. Bo started out with a pledge to source and protect the world’s finest natural plant extracts for maximum therapeutic value. Her vision to make a positive and permanent difference to people’s lives still drives our ethos today. We are now well known in Asia Pacific for our commitment to balancing efficacy with ethics.
Meticulously formulated
We source the finest raw ingredients and employ the most rigorous scientific methods to create our products. Each of our oils is distilled or extracted using a slower processing methodology, which produces a higher quality product with more of the precious, health-boosting phytohormones retained. Only 4% of the world’s essential oils are created for genuine medicinal purposes – that’s what we use.
Utterly ethical
We source certified organic or wild-grown ingredients globally, originating in over 30 countries, and work directly with producers to support small-hold, eco-conscious farmers and businesses. We also process all raw materials at our own production facility here in Aotearoa, so we can guarantee sustainable manufacturing every step of the way. Our products are sold by professionals, not multi-level marketing schemes.
Actually organic
96% of our catalogue is independently certified organic by BioGro and AsureQuality, and 99.6% of everything that can be certified. The rest is wild-grown, and for all our products we live by the mantra of NO artificial colours, fragrances, chemicals, parabens, petrochemicals, pesticides, silicones or SLS.
We also guarantee no cruelty to animals across our entire range.